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Being a landlord is something that comes with lots of challenges. While many people wrongly assume that it's an easy way to make a lot of money, the truth is that finding and keeping tenants can be difficult. Every month your property sits vacant is a month you're losing money.
Filling your property with responsible and reliable tenants is important, but in many cases, this is no easy feat. If this is an area you're having difficulty in, then this guide can help you. Up your rental property marketing game and find fantastic tenants now with these actionable tips.
Try Social Media Marketing
Today, social media is one of the most useful resources available to anyone who's trying to market anything. Marketing for landlords is no different. Social media sites are a great place for advertising your rental property.
Create business accounts on sites such as Facebook and Instagram, and use hashtags and targeting to find the kinds of tenants you want. You can also follow other landlords to get ideas about when and how to post.
Take High-Quality Photos
When you're advertising your properties—be that online or in your local paper—you need to make sure you're presenting them in the best light possible. Put your best foot forward by making sure any photos you use are good quality.
Make sure the properties are clean and in a good condition before you take any pictures. You should also stage them in such a way that they look welcoming.
Use Word of Mouth Marketing
As simple as it is, word of mouth remains one of the most effective and efficient ways to spread the word about something. You should put the words out to your friends, family, and local community that you've got property available. You can even utilize your new social media accounts for this purpose.
Online reviews can be incredibly helpful in creating a buzz around your properties. Encourage current or former tenants to share their experiences online. This will communicate to potential tenants that your properties are pleasant to live in.
Work With a Property Management Company
There are many reasons that working with a property management company is a good idea for landlords. They exist to help with some of the heavy lifting that goes along with owning a rental property, and finding tenants falls into this category.
Property management companies have more resources and time at their disposal, and so will be better able to find quality tenants on your behalf. If you'd like to minimize the amount of time your property is vacant, this is a great idea.
Rental Property Marketing 101
Rental property marketing is a great way to attract more attention to vacant homes you have on your hands. But in order for your efforts to be effective, you'll need to have some experience, or at least have done some research on marketing methods.
If you're an Atlanta landlord in need of assistance in this area, we'd be happy to help you out. Get in touch to see how we can help you fill your properties now.
